Roberson’s Fine Jewelry is giving couples the ability to solve riddles from their cell phones at locations all over Little Rock to earn points for a chance to win a $15,000 Lazare diamond ring.
Roberson’s is the first Little Rock jeweler to partner with Google-backed mobile gaming company SCVNGR to develop a location-based game accessible via mobile phone.
To sign up, couples are required to submit their love stories at www.RobersonsDiamondDash.com. The grand prize diamond ring is on display at Roberson’s Fine Jewelry, 11525 Cantrell Road, Litle Rock, along with details on how to play.
On Oct. 15, the Roberson’s Diamond Dash participants will meet in downtown Little Rock to begin the hunt. Teams of two will use their mobile phones to complete challenges at locations throughout the city in hopes of winning the $15,000 Lazare diamond ring.
Following the hunt, there will be an awards ceremony at Juanita’s, 614 President Clinton Ave., Little Rock.
To register and get more information click here.
To view a video of a similar event held in Mobile, Ala., recently click here.
