Sample Sale Continues at Always & Forever in Fort Smith

I have a fond memory attached to Always & Forever Bridal in Fort Smith.

One of my very best friends and former roommate at UA, Kristin, bought her gown there. It was a gown she saw in a bridal magazine and desperately searched to find in Dallas. That’s our hometown, Dallas, but we were up at UA finishing our last semester of college when we both got engaged. Anyway, she’d called the designer to see where it was sold. And what do you know…the only bridal boutique within driving distance of Dallas and Fayetteville that carried that particular gown was Always & Forever. So, we packed up the car for a day trip to try on “the perfect dress.”

I was skeptical that she’d actually like it. She’s one of the pickiest people I know. How can you know it’s the dress just from a picture? Well, I was wrong. She left the store with the dress in hand! That’s right. The sample fit her perfectly. How lucky was that?

Anyway, I remember how immaculate and organized the store was, how nice the sales woman was and just the overall excitement of the afternoon in Fort Smith buying the most important dress of Kristin’s life.

Which brings me to the point of this post …

Always & Forever’s biggest sample sale of the year is still going – right now! This Semi Annual Sale is a don’t-miss event. For the rest of July, it’s the place to be! You’re perfect dress just might be there – on sale! 

They’ve lowered prices on gowns and formals through July 31 to clear room for Fall 2011 collections. So, you’ll find mark downs on many gorgeous gowns from previous collections. For example, you can save hundreds on designers like Maggie Sottero, Casablanca, Mori Lee, and more. Their gowns regularly range from $400 to $2,000, which means their sale prices must be amazing!

Give LaBeth, owner of Always & Forever, or her daughters Shelly and Stacey, a call to make your appointment: (479) 646-1997.

The boutique is located at 2900 Old Greenwood Road in Fort Smith.

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